In 2003, Reebok became the first brand to sign a non-sports athlete to a shoe deal when they partnered up with Jay Z for the S.Carter shoe.

The Jordan CP1 showcased personal moments in CP3’s life. John Wall has had the worst luck when it comes to signature sneakers. The spider-web stitching and the Marvel partnership makes this sneaker truly standout.Kevin Durant easily has one of the best signature lines in the NBA but his first silhouette is not regarded as high as LeBron’s or even Kyrie Irving’s Nike signature models. The sneaker recently received a retro release for the first time in 2017.With Giannis becoming one of the rare signature stars, The Crossover decided now was the time to take a look back at the best sneaker debuts, including LeBron, Kyrie and much more. The brand gifted Wall with the Zig Slash, which was supposed to be a groundbreaking shoe that would help Reebok remain competitive with Nike and Adidas. He has reportedly worn over 60 different Nike cleats during their years working together. Irving has a connection with the younger generation that is unseen with other NBA superstars.

But what makes Russell Westbrook so unique is that he brings his own flair to the court and off of it.

We can expect some fun themes on the court this season such as “Coming to America” edition Freak 1 and more colorways.Under Armour received lightning in the bottle when they landed Stephen Curry after his Nike partnership broke down. Donovan Mitchell alongside Giannis Antetokounmpo is one of the newest signature sneaker athletes in the NBA. He’s incredibly marketable and his game is perfect for the Instagram age. The Kyrie 1 featured many fun colorways such as “Dream”, “Deceptive Red”, “Uncle Drew” and “All-Star”.If there is any basketball sneaker that is modern day classic, it would be the Nike Air Zoom Generation. The KD 1 features a postage stamp to pay homage to his mother, Wanda who worked at the post office; a security badge is included on the right tongue for his father who worked as a security officer.Playing in the shadow of someone as iconic Michael Jordan is a tough thing to do. adidas detailed its plans to sponsor 155 more NFL players by the year 2020, bringing its total number to 250, to help bolster North American sales. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy The sneaker is budget friendly ($100) and plays on the Mitchell’s Spider-Man nickname. Who knows what would have happened to Adidas’ basketball line if they didn't have Derrick Rose. The reigning MVP joins an exclusive signature club at Nike that includes LeBron James, Kevin Durant, Kyrie Irving, and Paul George. SPORTS ILLUSTRATED is a registered trademark of ABG-SI LLC. Ronaldo is generally considered to be the highest paid athlete in the world. Harden instantly became the face of the three-stripes basketball line and debuted the Harden Vol.1 in 2016. The LeBron brand has evolved to be the closest line to rival Jordan’s in terms of number of silhouettes, iconic themes and colorways. Becoming a signature sneaker athlete is one of the highest honors an NBA player could receive. James Harden signed a 13-year, $200 million deal with Adidas back in 2015. If you wish to get timely notifications on such events and opportunities, you may sign … European soccer star, David Beckham signed one of the largest endorsement deals in professional sports, a $160.8 million lifetime deal with Adidas. The brand has also teamed up in …
Sports brands like the Adidas always look for sports models and frequently come up with store contests to get their pick.

Harden instantly became the face of the three-stripes basketball line … The deal includes using Nike's range of golf clubs, a move Nick Faldo previously described as "dangerous" for McIlroy's game. His line centers around his personal mantra, “Why Not?” The shoe defines how he plays and how he has become a fashion icon. Nike decided not to match the massive contract offer and the rest is history. The company was in a transition period after dealing with Derrick Rose’s injuries and needed to make a huge splash. COMPLEX participates in various affiliate marketing programs, which means COMPLEX gets paid commissions on purchases made through our links to retailer sites. © 2020 ABG-SI LLC. ESPN’s Nick DePaula reported back in 2016 that Thompson You have to give Spencer Dinwiddie credit for launching his own shoe line. So which NBA stars had the best signature sneaker debut? Wall entered the NBA with much hype after his lone season in Kentucky with John Calipari. You need to take it up seriously. The Why Not Zer0.1 is definitely one of the most underrated sneaker debuts.Giannis Antetokounmpo recently became the latest NBA Star to receive his own signature sneaker.
Maybe there is some recency bias with this high ranking, but this sneaker has the potential to be one of the most talked about basketball shoes this upcoming season. The brand was having a tough time marketing around good players who were not very marketable guys in the sneaker world, such as Dwight Howard, Tim Duncan, Kevin Garnett and Chauncy Billups. 1 this July. Our editorial content is not influenced by any commissions we receive.In addition to the NFL newcomers, adidas also wants to bring its total number of NBA deals to 100, up from 70 currently.


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